CHAPTER 240: CHAPTER 240: CAN YOU NOT BE LIKE THIS?

Chen Yiyang glanced at the games in the Arab Region.

He noticed that only globally popular games have specially adapted Arabic versions.

But most of these games are casual entertainment games, with few being highly competitive or pay-to-win games.

If those legendary mobile and web games were adapted to Arabic and then launched in Arab stores, would that be a way out?

Legendary games can become popular domestically for a reason.

Because they are simple and straightforward, offering a pure sense of gratification.

And if you’re willing to spend money in the game, it’s even more satisfying.

Back when most people hadn’t been exposed to games, the explosive popularity of legendary games made perfect sense.

But in today’s global environment, it’s hard to find players like those from the early days of Huaxia.

Now Chen Yiyang realizes that the Arab gaming community, long neglected by the mainstream international gaming industry, seems to be a very good market.

Because pay-to-win legendary games nowadays rely on a few big spenders to sustain the game, while other players just follow their lead.

If we talk about wealthy people, there are quite a few wealthy folks in the Arab regions too.

After leaving the hotel where Isis lived, Chen Yiyang drove directly to the gaming company.

"Boss." Yang Yu greeted Chen Yiyang as he entered the company.

"Now, find some people to adapt our new game to Arabic."

After discussing the complex situation of the Arabic adaptation’s UI with Yang Yu, Chen Yiyang explained.

"Targeting the Arab market?" Yang Yu’s head was filled with questions.

Why did the boss suddenly think of this?

"Yes, we’re going to attempt to specialize in the Arab market." After sharing his thoughts with Yang Yu, Chen Yiyang added, "For translation, there are plenty of Arabic language professionals in our country. Get these experts to help with the translation.

Then I’ll find a few experts in Arab culture to assist you in organizing some culturally themed gaming events."

Although Yang Yu was unclear about the sudden push into the Arab market by Chen Yiyang,

since the boss had spoken, the company would proceed.

Innovation in gaming wasn’t necessarily their strength,

but learning how to align with the boss’s desires was undoubtedly a strength.

In just one week, they had almost completed the adaptation.

Chen Yiyang even specifically showed the game to Isis for feedback.

Of course, someone like Isis, who understands English and grew up with Western culture, wouldn’t like such simple and crude games.

But she also mentioned that the game indeed looked like something made by Arabs themselves.

That was good enough.

Chen Yiyang immediately instructed Yang Yu to invest the remaining company funds into advertising, launching the game on social media platforms and stores popular among Arabs, and promoting it widely.

The company’s future, whether it thrives or dies, depended on the results of this entry into the Arab market.

In the days waiting for the results, people from Alibaba approached Chen Yiyang again.

They had arranged a meeting for Chen Yiyang with Zhao Feipeng.

However, Zhao Feipeng was quite busy recently, so Chen Yiyang would need to go to Yangcheng to meet him.

So he would go.

After all, Zhao Feipeng is a veteran in the business world.

Although Fei Peng Automobile’s market value had plummeted, shrinking his worth to just over 20 billion,

it was still slightly higher than Chen Yiyang’s at the moment.

But that was just for the moment.

Many companies Chen Yiyang invested in were rapidly growing, and it wouldn’t take long before his net worth surpassed Zhao’s.

"Brother Feipeng." Chen Yiyang warmly greeted when he met the other party.

Zhao Feipeng is from the ’70s, over a decade older than Chen Yiyang.

Calling him uncle felt like it would age him, so Chen just called him brother.

"Mr. Chen, I’ve heard your name many times before." Zhao Feipeng greeted Chen Yiyang warmly.

"Kuxing Coffee’s performance has been getting better and better recently; even I’ve heard about it. Your wise investment caused quite a stir in the investment world."

"Just lucky," Chen Yiyang replied, humbly laughing.

"Was it also luck investing in Tail Product Meeting? I heard that the owner of Tail Product Meeting and a mysterious buyer are aggressively repurchasing its stock."

"You’ve said it yourself, a mysterious buyer."

Chen Yiyang did not deny the news.

He had completed the transaction for Tail Product Meeting shares from Tengxu.

Additionally, he had acquired about 14% of Tail Product Meeting’s shares.

For a company whose market value had plummeted, such a large move by the company owner to repurchase shares naturally drew some attention.

The collaboration between Chen Yiyang and the Tail Product Meeting owner to buy shares couldn’t be kept hidden from those with a keen eye.

But Chen Yiyang didn’t care at this point. Holding 25% of Tail Product Meeting’s shares, if it really turned around in the future, his shares would ensure he had the second-largest say in the company.

"For Shen Hong to buy back shares with real money, he must see a glimmer of hope for recovery.

The current situation at Fei Peng Automobile isn’t much different from Tail Product Meeting. If Mr. Chen has any ideas, I hope you’ll share them with me."

"I don’t have any specific ideas. I just think Fei Peng Automobile, once the pioneer of electric vehicles, is going through temporary difficulties. If the price is right, I’d be willing to take some shares."

"About the proposal to increase voting rights you mentioned earlier, I’ve agreed to it."

Just as Chen Yiyang finished speaking, Zhao Feipeng caught him off guard.

"What did you say?"

"The proposal to increase voting rights that you mentioned, I’ve agreed to it. As long as you hold more than 10% of Fei Peng Automobile’s shares, I’m willing to give you 5% voting rights."

Zhao Feipeng said seriously.

Why would you do that!

Chen Yiyang was a bit dumbfounded.

He just gave up on the equity life line like that?

He proposed this request expecting Zhao Feipeng would refuse it.

Unexpectedly, Zhao came in and agreed to it right away.

Where was Chen Yiyang going to get billions in cash and tens of billions in assets to buy Fei Peng Automobile shares?

Besides, it wouldn’t even be worth it to buy them.

"Fei Peng Automobile’s main problem right now is the chaotic management. My reason for seeking increased influence is to hope to replace the management team. But if we’re simply talking about increasing influence without affecting the current management, I feel..."

Chen Yiyang tried to raise the stakes to get Zhao Feipeng to reject him.

"Entire management, three top executives, firing them is not an option, but we could marginalize them and have them step down from their current positions.

Or you could recommend a senior executive to be appointed at Fei Peng Automobile. We can implement this directly into the contract, written in black and white."

Chen Yiyang was left dumbfounded looking at Zhao Feipeng after hearing this.

Man, can we not do it this way? Where did it all go wrong?