Dooling pushed away the plate in front of him and sat back. He looked at Richard with both hands. "Mr. Richard, I don''t know where you learned the price between me and other suppliers. It doesn''t matter whether they told you or you overheard it. But you must have listened less or others told you less."

    The big order of 50000 bottles a year is right in front of him. Don''t say that Du Lin satirizes him. Even if he slaps him, he can laugh.

    It seems that the former is more profitable in terms of profit, but as long as they are smart businessmen, they will choose the latter.

    Among the big capitalists, there is a business Sutra: "low-income businessmen sell goods, low-level businessmen sell brands, and high-level businessmen sell markets". This sentence is actually easy to understand. For small businessmen and vendors, what they pursue is always the rate of return of a single commodity, as long as they make money. The slightly more advanced businessmen do the brand, which is the value of the brand. No matter how big the profit margin of a single commodity is, it is no bigger than the profit that a successful brand can bring.

    For the moon almond bar, the manufacturer''s profit is about 30%. It sells 100 million bottles, which is 30 million. But what about the moon brand? As long as you do well, the value of the brand alone will exceed 50 million! And the value of this brand will increase with the increasing output and more perfect sales channels. The brand value will always exceed the value of the commodity itself countless times!

    The most senior businessman is the market. The market and goods can be said to be completely two-level things. When low-level businessmen are still playing the game of profit and brand, high-level businessmen have begun to operate with market share as the standard. For them, one percent of the market share means millions, tens of millions or even more.

    Richard heard this sentence and thought carefully. When he knew that Turin''s needs ranged from 10000 to 50000 bottles, he knew that the opportunity to change his life came. More than 50000 bottles? In the whole world, it is only a little bit, but for tenar''s liquor market, it may occupy 10% to 20%. Once these 50000 bottles can be rolled out, it means that the market share of moon almond wine has increased sharply!

    What does it mean to increase market share?

    It means that a commodity, a brand and an enterprise have absolute control over the market! No matter what new varieties of drinks the moon brand will launch in the future, they can quickly convert their market share into consumption power. Even if they sell dog shit, they will make a crazy profit in the process of declining their share!

    This is no longer just 50000 bottles of wine business. This is an opportunity, a hope and a future!

    In the face of durin''s ridicule, the smile on Richard''s face has not changed, maybe, but that smile will only become more modest.

    With his head down, he took out a small iron box from his pocket, which contained 98% of a box of cigarettes. Among the cigarettes that could be purchased in Tenar City, it was the best one. He handed the cigarette with both hands. After taking it, Turin took it like Mr. kesma, smelled it under his nose and took it in his mouth. Richard immediately took out his custom-made lighter, hit it and gathered up.

    He took two breaths and spit out a puff of smoke. Turin said with a smile: "I have signed a letter of intent with two of them. They give me a more favorable price and promise to customize the shape and label of the wine I need. To be honest, Mr. Richard, I think you can''t afford such a price, and even if you can offer the same price, it''s difficult for me to continue to reach a deal with you."

    Richard thought seriously and calculated. In fact, glass is not expensive. On the contrary, it is very cheap. More than 100 years ago, glass was a luxury second only to gemstones, and was controlled by a very few businessmen. But after the world war began, when a incendiary bomb fell on the beach and burned a layer of crystals, glass passed through more than 100 years Years of development and evolution, has been cheap to a negligible extent.

    Labels are not expensive. You can print five for a penny. Taking into account the cost of typesetting and stereotype, the cost of customized wine bottles and labels for each bottle of wine can rise by a penny at most.

    With hesitation and consideration, he opened his mouth almost half a minute later and asked cautiously, "is it because of liquidated damages?"

    Du Lin nodded, "that''s true. There are two letters of intent, one is 700 stars and the other is 1000 stars. It is precisely because of the existence of these agreements that I can''t continue to cooperate with you. After all, these liquidated damages are not a small amount, don''t you think?"

    For a moment, durin''s words troubled Richard.

    He knew that if he signed the letter of intent and agreed on the liquidated damages, if Dooling broke the contract, he would lose 1700 yuan at once. However, in the face of a huge market share in front of him, he was itching like a cat scratch. He considered whether Dooling could sell the wine, but soon he put the idea behind him 。

    Even if he bought it, hid it and didn''t sell it, it would be nothing more than a profitable business for Richard. But what if he sold it?

    That''s a big deal, a long-term and bigger deal!

    Why not gamble?

    The merchant''s nature finally broke out when he thought that he had been in this damn rural city for more than a year and couldn''t even keep the freight and daily expenses, and that the next step was a huge market and profit.

    In fact, businessmen do business like gambling. They are optimistic about a business, then invest, operate, and finally succeed. In addition to the efforts that can be artificially controlled in the middle, the most critical thing is the vision when choosing the investment direction in the early stage.

    At this time, he had made a decision, clenched his teeth, and pinched his thigh with his hand hanging under the table. He was about to cry because of the pain. He took a deep breath and said sincerely: "We are friends, Mr. durin. It''s not unreasonable for God to let us know each other and become friends. We should help each other, shouldn''t we? I''ll think about it. I''ll give you the liquidated damages. Almond wine, moon card, fifty-eight points!"

    He gasped for breath and looked at Turin. This time, he really hit hard. For a bottle of almond wine, the wine trade union of the free Federation and the Ministry of Commerce will subsidize him two cents, the cost is 45 cents, and the transportation cost is about three cents. That is to say, he can only earn twelve cents by selling a bottle of wine to Turin. Among them, he also needs to bear the losses in the transportation process and the warehouse Storage and labor costs.

    The net profit of a bottle of wine is about a little more than nine cents!

    The profit of 50000 bottles was only 5000 yuan, but he had to pay a penalty of 1700 yuan at one go. It was a little painful to say. But he soon thought that as long as the sales of moon almond wine were opened, there would be a steady flow of money and more money. Moreover, the channel did not need him to do it. With 50000 bottles of wine in his hand, Du Lin would be more anxious to spread out than himself Channel is equal to making a lot of money for yourself.

    In the future, if the sales of almond wine is successful, he can even directly cross durin and trade directly with terminal sellers.

    At that time, the lost benefits can not only be made up in one breath, but also make a lot of money!

    For the hope of the future, what is this pay now?

    Spell it!

    With Richard''s words, Turin finally showed a sincere smile on his face. He held his hands tightly together. Turin asked people to bring two 20-a-cup fruit wine and raised his glass, "I wish our career shine on everything like the sun!"

    Richard soon left. Before leaving, he left an envelope with 1700 yuan in it. Looking at the good man''s fading back, Turin shrugged his shoulders and received the envelope in his arms.

    Graff had been staring at Turin in a daze for a long time. He didn''t even notice that the thick soup in his mouth slipped into his collar along his mouth and neck.

    How does this work?

    Did you take a sum of money without giving money for shopping?

    Graf felt that the world he had known before must be a fake world. However, what made him more unable to calm down was that Turin said that the other four suppliers would also provide him with a sum of money.

    At this time, Graf suddenly felt that there was nothing good in selling wine. It was better to play this magical means. There were so many provinces, cities and towns in the country. When he walked down from place to place, he might have been worth billions without doing anything?

    Eh?

    What unit is billion?