Rice company has been established for five years, and digital series mobile phones have also released five generations of products.

    The 1999 prices from the first generation to the fourth generation show the ultimate cost performance of the rice company.

    Now the fifth generation product launched by rice company, rice 5, although the configuration is very high, the price has been raised to 2499 yuan.

    Even the top configuration version of rice 5pro has reached 3999 yuan, which is unimaginable for users who have always supported rice company.

    In the office of Tianyu company, Tong Hao looked at the press conference and was not surprised by the decision made by leibus.

    First of all, the cost of rice 5 series is very high this time. It can be said that leibus still follows the principle of cost performance.

    In addition, Tong Hao also knows from the future that the rice company will sooner or later choose to impact the high-end market. Now it is just a struggle to make before people are deeply rooted.

    After all, in Tong Hao''s era, the price of mobile phones fluctuated at 2000 because rice adhered to cost performance.

    In the eyes of some users, the so-called cost performance of rice has become synonymous with cheap losers, so that even if the configuration of rice mobile phone is better, some people still feel inferior to other brands.

    Even when rice hit the high-end in its own time and space, it can be said that it turned over one somersault after another, and finally succeeded in sales. But in the word of mouth, it still can not reverse people''s impression of the rice brand.

    Now, leibus has raised the price of rice mobile phone digital series to 3000 yuan, which is also to test the impact of rice companies on high-end consumers.

    It can be said that this time, rice company is desperate to subvert its impression of mobile phone brand and is strongly prepared to impact the high-end mobile phone market.

    The press conference continued. Leibus told the audience his original intention of making mobile phones and promised to adhere to the concept of cost performance. I hope consumers can understand that the price of rice 5 series is so high.

    The applause at the scene also rang out slowly. Obviously, the consumers present also gradually accepted the reality.

    Leibus looked at the intermittent applause from the scene, and his eyes were slightly red. Holding the microphone in his hand, he was ready to introduce another product of his company, rice 5SE

    Rice 5SE, from the name, we can know that this is a shrunk version of rice 5 mobile phone, and it is also the product released by leibus after compromising with consumers.

    The current rice 5 mobile phone series is basically an attempt of rice company to test the high-end mobile phone market, and rice 5SE this mobile phone can be said to be a product for consumers who are not well prepared.

    The mobile phone 5SE mobile phone is as like as two peas in the size and screen of the 5 phone.

    In terms of appearance, the only difference between the two is its back cover.

    Rice 5 this time uses a ceramic back cover, which looks more beautiful; As a shrunk version of rice, 5SE in order to save cost, the back cover is made of synthetic metal.

    The appearance and touch texture of both are obviously stronger than rice 5.

    In addition to the appearance changes, rice 5SE''s processor chips, cameras and sensors are partially castrated.

    In terms of processor, rice 5 uses the strongest fire dragon K800 processor chip on the market, while rice 5SE uses the same fire dragon K700 processor as green factory R7 last month.

    Although the performance is not as good as K800, K700 is an excellent processor chip on the market.

    In terms of camera, rice 5SE abandoned the rear 3 camera to the rear 2 camera, equipped with a 24 million pixel main camera and a 5 million wide-angle camera. In terms of sensors, domestic sensors are used, which is still a little worse than the Sony sensors used in Rice 5 series.

    In terms of front-end camera, rice 5SE also shrunk to 12 megapixel camera.

    As for other aspects, there are differences between rice 5SE and rice 5.

    For example, the ordinary version of rice 5 uses a 3000 Ma battery, while rice 5SE upgrades the battery to 3750 Ma, and also has the fast charging function of rice 5, while retaining the NFC and infrared remote control functions of rice 5.

    However, rice 5SE abandons the linear motor and uses the rotor motor instead, and does not have a gyroscope like rice 5, which is much less stable in shooting.

    In a word, rice 5SE is much worse than rice 5, but such a configuration in the midrange machine is also a very qualified work.

    Rice 5SE such a qualified work, if put into the hands of the rice company, must come up with a reasonable price before it can be regarded as a truly qualified product.

    Leibus introduced his company''s shrinking product and immediately announced the storage configuration and price of the mobile phone.

    3 + 32g, 1699 yuan!

    4 + 64g, 1999 yuan!

    When the price of rice 5SE mobile phone was announced, the applause on the spot gradually rang out.

    After all, the rice 5 Series released by the rice company is basically running to the high-end market. In this case, there is a thousand yuan mobile phone with very good performance in the rice 5 series.

    The familiar 1999 also appeared in the eyes of the audience again. Although this 1999 was applauded, it was not as warm as in previous years.

    Leibus stood on the stage. To tell the truth, he had long guessed about the reaction of consumers, but he understood that if the rice company still kept the price of more than 3000 yuan, it would eventually die at this price.

    Making more mobile phones with different prices and developing towards diversification is the way that rice companies need to go.

    "Here comes the opponent!"

    Tong Hao looked at the release of rice 5SE. At this time, he couldn''t help feeling. Now there is still a hot pioneer mobile phone generation in the market, and finally he met a real opponent.

    The configurations of rice 5SE and pioneer mobile phone generation are very similar.

    In terms of processors, the performance and power consumption of Huateng x85 and Huolong K700 are almost the same, but Huolong K700 uses a 10 nm manufacturing process, which can naturally surpass Huateng x85 in terms of publicity.

    In terms of cameras, both rear cameras are dual cameras, and even the pixels are the same. The only difference between the two is the difference between the front cameras.

    Rice 5SE uses 12 million cameras, while pioneer mobile phone generation uses 16 million cameras.

    In terms of battery life, the rice 5SE uses 15W fast charge, while the pioneer mobile phone generation uses 18W fast charge. However, the battery capacity of the rice 5SE mobile phone is 250 Ma larger than that of the pioneer mobile phone generation.

    As for other configurations, they are basically the same. Of course, the back shell of the pioneer mobile phone generation uses 3D curved glass, which is naturally more beautiful and more comfortable than the alloy back cover of rice 5SE.

    However, rice 5SE in terms of price has been handled by rice companies.

    Rice company''s integration is very strong. The mobile phone with such configuration is even more cost-effective than the pioneer mobile phone generation.

    The configuration of the lowest beggar version is 300 yuan cheaper, while the configuration of the highest ordinary version is 200 yuan cheaper. This gap makes Tong Hao feel that the rice company is provoking the pioneer mobile phone generation.