When it comes to movies or dramas, the most important thing is to make people want to watch them.

    Regardless of the story or direction, a production only has value as a video work if people actually tune in.

    The key lies in how much buzz the content generates among viewers.

    Especially for dramas, whose success hinges on public reception, how much attention they attract determines whether they succeed or fail.

    In the end, the primary reason people choose to watch a drama is the actors.

    Promotions for dramas often focus less on their plots and more on their cast.

    Thus, the unprecedented situation of a faceless singer with a uniquely clear voice being revealed to be a famous actress—during the live finale of a hip-hop survival program—was nothing short of extraordinary.

    “Faceless Singer’s Shocking Twist: Captivating the Public During the SIT ON THE MONEY Finals”“A Record-Breaking Vote Count Brought by an Unexpected Twist. Hwang Ji-hyuk Clinches Victory by a Landslide”“The True Identity of Singer Pinocchio Is Actress Lee Ha-eun: A Decade-Long Connection with Double Lee Revealed?”“Thirty Minutes After the SIT ON THE MONEY Finals: KBC’s The Moonlight That Parts the Clouds Dominates MBS’s Lovers Under the Full Moon Right From the Start”

    This not only heightened the fame of the actress herself but also brought significant attention to the drama she starred in.

    By the day after the SIT ON THE MONEY finale, articles about Ha-eun, initially trickling in slowly, had completely flooded the entertainment sections of major portal sites.

    It was only natural that The Moonlight That Parts the Clouds, Ha-eun’s first leading drama, would also draw public interest.

    From the perspective of KBC’s drama division, this was a cause for celebration.

    In the history of KBC dramas, no newly launched series had ever garnered this level of attention right out of the gate.

    “Director, did you know Ha-eun would appear in the SIT ON THE MONEY finals?”

    “I knew she was appearing, but... I didn’t expect it to blow up like this. I thought it was just some music show.”

    ‘...Is this what they call a generational gap?’

    In any case, they had achieved a complete victory over MBS’s Lovers Under the Full Moon in their first head-to-head competition.

    Not only was the buzz incomparable, but the ratings for The Moonlight That Parts the Clouds were over three times higher than its competitor’s.

    The stark contrast between The Moonlight That Parts the Clouds and Lovers Under the Full Moon couldn’t have been clearer.

    For MBS’s drama division, it was nothing short of a disaster.

    Perhaps that’s why...

    “This is just a short-term buzz. It’ll completely die down in less than a week.”

    During a meeting on Saturday morning, Ko Jae-wan, the chief producer of Lovers Under the Full Moon, tried to reassure his staff with a calm expression.

    After all, it had only been the first episode.

    It was too early to judge the future success or failure of the show based on one minor setback.

    At least, that’s what he wanted to believe.

    “Think about our cast lineup. Once their dedicated fans start tuning in, the numbers will be overwhelming.”

    It was undeniable that the cast lineup for Lovers Under the Full Moon outshone that of The Moonlight That Parts the Clouds.

    Every single actor in the cast had proven themselves, and their performances during the filming had been outstanding.

    So, while one of The Moonlight That Parts the Clouds’ lead actors becoming a viral sensation overnight was concerning, Ko Jae-wan didn’t want to overreact.

    He believed that the star power of Lovers Under the Full Moon’s cast could still turn the tide in their favor.

    However, he couldn’t shake his unease about the preview for last Saturday’s episode of Two Days, Three Nights.

    He hoped that this week’s episode, which featured the two leads of The Moonlight That Parts the Clouds as guests, wouldn’t attract too much attention.

    In truth, he secretly hoped some controversy might arise from the episode.

    The grueling filming conditions of Two Days, Three Nights were infamous, and he thought it possible that Ha-eun, being only 18 years old, might show signs of struggling.

    “Controversy doesn’t spare anyone, not even kids.”

    -Tap, tap, tap!-

    “W-Who’s that?!”

    The chaos began when Ha-eun, who had been calmly listening to the PD’s instructions, suddenly sprinted toward the traditional market at full speed.

    What was that just now?Why is she so fast at running lol.She’s like a ninja; what is this?

    ? Excuse me, how old are you?

    ? You understood that reference, so what about you?

    ? What’s with you boomers clinging to each other?

    The frequency and speed of community posts providing live commentary began to rise.

    No one had expected Ha-eun, a high school actress, to be so proactive from the start of filming.

    After all, her previous roles were all serious, heavy characters, which had led to the perception that she might be somewhat rigid in real life.

    At that point, viewers were still thinking, “Well, it happens.”

    There had been other enthusiastic guests on Two Days, Three Nights in the past, after all.

    But then...

    “Chrysanthemum bread is still bread... So, let’s check out the bakeries first.”

    When Ha-eun said something that wasn’t in the “it happens” category, things escalated.

    Chrysanthemum bread is bread, so she’s looking for a bakery?

    Do Gen Z kids not know what chrysanthemum bread is these days?

    ? But they know walnut cookies.

    ? Walnut cookies are technically chrysanthemum bread, nationally balanced.

    ? Why do I need to know that?

    What is she, a chaebol’s youngest daughter? Has she never seen a street vendor?

    Meanwhile, she eats food from the market stalls just fine lol.

    Even seasoned cucumber salad—something I wouldn’t touch—is eaten with such relish.

    The commotion on the forums grew louder.

    As Ha-eun continued wandering aimlessly from bakery to bakery in the traditional market...

    “If you want chrysanthemum bread, you have to go to a street vendor. What’s this talk about bakeries?”

    “Huh? A street vendor?”

    After receiving this not-so-subtle scolding from a jokbal shop owner...

    “That guy with the red cap over there is making chrysanthemum bread right now.”

    “Uh, sir, that’s fish-shaped bread... isn’t it?”

    “Fish-shaped bread is chrysanthemum bread. Didn’t you know that?”

    When it became clear that Ha-eun’s actions weren’t some calculated “concept” but genuine cluelessness...

    Wait, she really didn’t know?This is already a mess lol.Oh, now I understand why she had to dive into the water in the preview.She’s motivated, but it’s all motivation with no plan.

    ? Got it. Understood.

    Even Ha-eun’s smallest mutterings and gestures started drawing reactions from viewers.