Hollywood Road
Chapter 123
Today test subject three, very no confidence, or two more, ask for subscription and recommended tickets!
Walking into the conference room of Fox Searchlight, Murphy found that there were not many people, except Tony gusman, who was in direct contact with him. Judging from the position of the conference table, their position in Fox Searchlight was lower than that of Tony gusman. After greeting these people one by one, Murphy sat next to Tony gusman .
"Mr. Clyde is working on something else." Tony gusman whispered to Murphy, "just a moment."
Murphy nodded gently.
"Electric saw" is just a project of Fox Searchlight. It''s impossible for the other party to spend all their time and energy on it. Murphy understands this and sits here waiting.
From the attitude of Tony gusman''s active explanation, he can see that Fox Searchlight seems to have changed itself, which should be the direct result of the film after the release.
Just as Murphy was thinking about it, Golding Clyde came in. He first saw Murphy, and walked toward the top of the conference table, smiling and nodding to Murphy.
Godin grad had a mild attitude in the past negotiations, but never had such a sincere smile.
Murphy can tell whether the other person is a polite formula smile or a sincere smile.
First Tony Goodman and then Godin Clyde, Murphy has felt that they and the Fox Searchlight they represent are releasing a certain amount of goodwill, and this change can only come from one aspect.
"electric saw" in yesterday''s audition achieved relatively good results!
At this time, Riley Fildes of Fox Searchlight marketing department hurried into the conference room. They saw Murphy and nodded with the same smile.
The theme of the conference is just the beginning of the screening of "the electric saw", said a few words irrelevant, Godin Clyde directly turned to the specific data obtained by the film yesterday.
"After one day''s screening yesterday," chainsaw thriller "won about 135600 US dollars at the box office on 30 screens in 30 cinemas, with a single performance of 4500 US dollars in a single day!"
He was obviously in a good mood, and his voice was very clear. "What''s more important is that the feedback data from the audience at the cinema yesterday showed a high praise rate of 89% and a satisfaction rate of 72%. In addition to a very small number of people, very few people criticized the film badly."
Everyone looked at Murphy. The film is still far away from success. Now there is no doubt a good start. His ability as a director has been preliminarily recognized.
With the first day''s data as the basis, Fox Searchlight has more confidence in the movie. Godin Clyde added, "I applied to the company last night, and the company approved it early this morning. The publicity cost of the movie will be increased by $400000!"
At this point, he turned his head and looked at a man in the top position of Tony gusman. "Mark, immediately inform the printing factory to start printing copies as planned. I ask that a thousand copies must be put in place before Monday morning!"
The man nodded. "I''ll do it right away."
Murphy understood the meaning of this sentence, and knew that the Fox Searchlight had only prepared more than 30 copies before lighting.
A distribution company like Fox Searchlight must have a long-term cooperative relationship with a printing factory. The price offered by the other company is far from that of Stanton studio. Even if there is a discount for a large number of printing, the price of a copy can''t fall below $2000. How much is a thousand copies?
How can Fox Searchlight invest such a sum of money rashly before it has passed the market test? Murphy knows that the failure of the movie is very small, but Fox Searchlight has to control the risk. Otherwise, once the film encounters bad reviews from the audience, the copies developed in advance will become waste.
This circle is so practical. Is it possible for a new work by a director without any fame to invest huge resources in the distribution company?
In a meeting like this, Murphy, a non Fox Searchlight member, has no voice at all. He is basically listening, and other people have no voice at all. Golding Clyde seems to have a mild work style, but in fact he has great power. He completely dominates the meeting. Most of the time, he is talking and others are listening.
"Tony..." Golding Clyde looked next to Murphy. "Have you contacted the New York Post?"
"Already contacted." Tony gusman said simply, "the head office''s public relations department contacted a deputy editor of the New York Post, who will send reporters to Columbia University today."
He turned to Murphy next to him and said, "interview the professor who was stunned by the electric saw."
Everyone laughed and turned their eyes to Murphy. They could frighten people out and prove the director''s ability from the side.
If horror movies can''t even scare people, can they still succeed? That''s what they think.Godin Clyde made a downward gesture, and the conference room was quiet again. He said, "Morgan, you should keep in touch with the cinema, especially the three major commercial theaters. As long as the" electric saw "can achieve the expected single box office, I want 1000 theaters!"
Morgan nodded. "I''ll do my best!"
"Not to try!"
Film has shown a certain potential, Golding - Clyde that has the value of adventure, "but must do."
Hearing this, Morgan wiped the sweat on his forehead and nodded.
One work is assigned by Godin Clyde, and Murphy, a bystander, can see that the release of a film is more complicated than he imagined. It''s impossible to expect some novices to do these work. Even with the Fox Searchlight of 20th century fox, we can''t easily get a large number of cinemas.
Looking at these, he also scratched his head. Is it really necessary for a leather bag company like Stanton studio to spend a lot of manpower and material resources to set up a Distribution Department from scratch?
These realities also made Murphy think about the feasibility. After all, the Distribution Department can''t be established by just a few people. The work involved in marketing, publicity, production, transportation, communication and other aspects is too cumbersome, which is far beyond the control of a director.
Many times, ideas are good, but it''s not easy to turn them into reality.
After thinking about it for a while, Murphy shook his head. It''s not the time to really think about it. The first thing to do is to watch the movie "electric saw".
At the end of the meeting, Golding Clyde finally remembered that the director of the film was sitting here, and asked as a routine, "director Stanton, do you have anything to say?"
"A little bit!" Murphy was not polite at all. He stopped for a moment. After everyone looked at it, he said, "in terms of the new publicity budget, I hope we can tilt to the Internet."
Riley Fildes of marketing took over, "director Stanton, we''ve got plans."
He looked at a statistical report in front of him, "the publicity you have done on the Internet is really very good. We have also got the relevant data, and the subsequent publicity will be inclined to this aspect appropriately."
Godin Clyde also nodded to Murphy. When it comes to Internet publicity, he actually admires the young director. He pays out of his own pocket, and the effect is surprisingly good. The data from the survey and consulting company undoubtedly proves this.
After Murphy reminded him, he stopped talking. Strictly speaking, he was just cheap with enough knowledge. He really wanted to talk about his practical operation ability, which was far from the professional.
"That''s all for today." Godin Clyde took the lead to stand up, "break up."
The others went out, Murphy was ready to leave, but Golding Clyde came.
"Director Stanton."
He stood opposite Murphy and offered his hand. Murphy laughed and took his hand. "Mr. Clyde."
"Call me Godin." He took Murphy''s hand, as if to convey his sincerity. Murphy also made a little effort, "call me Murphy."
They looked at each other and laughed at the same time, but they thought differently.
Godin Clyde attached great importance to him, no doubt because "the shock of the chainsaw" showed enough market potential. Murphy knew this very well, and would not be carried away by the other party''s sudden release of good attitude.
Murphy and Golding Clyde walked to the door of the conference room, and Golding Clyde said, "how old are you this year? Are you twenty-five? "
"Do I look so old?" Murphy joked appropriately, then said seriously, "not twenty-two."
"There are not many young directors like you." He reached out and patted Murphy on the shoulder. "Especially if you''re so talented."
Murphy said modestly, "I''m just lucky."
Stepping out of the conference room, Godin Clyde and Murphy are in different ways. He said, "I''ll buy you a drink when we''re done."
This kind of polite words, Murphy naturally won''t take it seriously, said with a smile, "I hope it''s the celebration wine of our successful cooperation!"
The two laughed again.
After leaving the Fox Searchlight and returning to Stanton studio, Murphy dials Carla Firth and learns that the reporter of the New York Post has contacted her, probably to share the experience of being stunned. The professor of Columbia University did not refuse the interview request. The interview was arranged in the afternoon of Eastern time and will be published in the newspaper tomorrow morning at the latest.
This is undoubtedly a good publicity opportunity and a gimmick to attract potential audiences. Murphy hopes that the more people interested, the better.
As Fox Searchlight has not arranged any publicity activities related to the crew for the time being, Murphy spends most of his time in his studio, closely observing the latest market trends of the movie. (to be continued). )