Hollywood Starts with Animation
Chapter 6
John lassett shows a lot of childishness, which is quite different from that in the future.
At least in terms of confidence.
Don''t look at his clamour: I believe Pixar will ring all over the world!
However, in fact, he did not force the number himself.
Because Pixar has been losing money all these years.
In the early 1980s, Pixar, because of the divorce of its boss Lucas, had to pay a high amount of compensation and had to choose to sell it, which was won by jobs for $5 million; Over the next decade, jobs spent $55 million, but it didn''t work.
Lose money every year.
Pixar people''s confidence is almost gone!
After the 1990s, jobs wanted to sell Pixar many times, but no one took over at all, and he was afraid of hitting it.
"Well, it''s too late. If I had gone through it a few years earlier, I would have been able to buy Pixar."
Zhuke is also secretly angry, but also understand the wood has sunk the truth《 "Toy Story" is the work of jobs and Pixar Animation. If it doesn''t succeed, it will become benevolence. It will never be sold at this time.
"This time, we must win the peripheral copyright of toy story at the lowest price!" Zhuke thought.
However.
The next negotiation was unexpected.
The person in charge of the negotiation is not John lassett, the leader of Pixar Animation''s five tigers, nor any one of Pixar Animation''s people, let alone jobs.
"Good morning, Mr. ward. My name is Max Lee, from the dabel negotiation company Said the middle-aged white man.
[dabel negotiation company is a famous business negotiation company in California]
"Er..."
Zucker looked at max Lee, a smart man in a black suit, and his eyes became dim.
"Pixar and jobs, that''s insidious!" Zhuke thought.
Originally, I thought I could win the peripheral copyright at the lowest price, but now it seems impossible. I totally underestimated them.
First, let you see their poor management, and let you see their determination to die.
What is this for?
severity shown by an official on assuming office!
Zhuke waved his hand and said with a smile, "it doesn''t matter. Everyone is the same in negotiation."
"Of course, I appreciate Pixar''s trust and Mr. Ward''s understanding." Max Lee laughs.
Smell speech, Zhu Ke disgruntled ground curled mouth.
Zucker took out the materials and said, "first, let''s talk about my price. I want to license all the copyright of toy story in California, Nevada, Arizona, Utah, Idaho and Oregon for 10 years, It''s half a million dollars. "
"No! no No
Max Lee shook his head and said with a smile, "Mr. Wald, your offer is too low. You know, last year, Disney''s "the lion king" was licensed in California alone for $970000, and the license period was only five years
"Mr. max, as you said, it''s Disney''s Lion King, not toy story with an unknown future."
Chucker laughed and added, "I took a big risk, too."
ok
Zucker was shameless.
It''s true that the authorized price of 500000 does not match the success of toy story, but in addition to the walker of the portable system, who knows its crazy performance after the release.
Well, even Pixar Animation doesn''t know.
Negotiations, deadlocked!
"Unfortunately, we can only talk about it next time."
Without hesitation, Zhuke got up to say goodbye.
The ideal price for negotiation is quite different.
Zucker''s six state royalty is $500000, while Pixar''s is $4 million.
Eight times the difference!
How can we keep talking?!