Chapter 735: Chapter 734: The Fangs of Xia’s Farm (Part 2)

Ichise Hui listened to Xia Yu’s idea.

“Creating special farm products using Fantasy Ingredients is no problem… but to make them with ‘Miracle Fruit’, is that really appropriate? Moreover, such ingredients are too rare, too precious, Teacher, can you control the costs when making special products?”

With a bitter smile on his face, Ichise Hui largely agreed with Xia Yu’s idea.

But the cost of specialty products needed to be controlled otherwise, if the price of the items on the shelves were too high, it would scare away many customers. According to Ichise Hui’s business philosophy, it wasn’t to brand the farm’s special products as luxury goods but to take a popular, affordable route so that more people could enjoy the taste of Fantasy Ingredients.

This concept was also very close to Xia Yu’s ideal when establishing the farm for entrepreneurship.

Xia Yu had already thought of a slogan for the specialty products mall, which could be summarized in one sentence:

“Bringing fantasy gourmet food into every household!”

“Don’t worry about the cost!” Xia Yu confidently stated, “As for the production process, that I have to think about carefully…”

Shaking his head, Xia Yu boarded the car headed back to Tokyo, with Yuchuan Ayaka in the driver’s seat.

He watched the black car drive away.

Ichise Hui stood there for a long time, still half-doubtful and muttering to himself, “Can the costs and prices really be controlled? Every single Miracle Fruit is worth a fortune, and Teacher is willing to use them for making and selling special products!”

“But let’s try it!”

Following that, anticipation sparked in Ichise Hui’s eyes.

“If it works, it will definitely create a sensation, and the first wave of promotion will have an effect.”

He immediately got into another car, heading back to the Far Moon Campus. With Feng Zhizi overseeing the construction site at the farm, Ichise Hui did not need to be directly involved.

Returning to the shopping district.

Xia Yu had just got out of the car and hadn’t had a chance to drink a cup of tea to moisten his throat when another manager under him came to discuss business.

Rui Shan Zhi Jin Ye handed over a document bag and explained, “Teacher, aside from the stores you specifically asked to reserve, the leasing of the shopping district is mostly complete. Ninety percent of the stores have finished remodeling, and the remaining ten percent will also be completed and officially open for business within the next week.”

He also handed over an overhead map of the shopping district.

The cross street layout was very clean, with each small grid on the curb representing one shop.

If one looked closely at the shop names and owner names on the grids, this overhead map was enough to cause a stir on Twitter—all were famous shops and brands!

“Here’s also a joint petition from the shop owners.” Rui Shan’s expression changed as he passed over a third document.

“Petition, what?”

With confusion, Xia Yu read through it and couldn’t help but laugh and cry.

It was a petition for a gourmet food festival in the shopping district!

In the signature column, you could find many names of Far Moon alumni, such as Shigong Xiaoci Lang, Qian Rixiangzi.

“Is this to turn the food festival into an official inaugural celebration for the shopping district?”

Frowning and stroking his chin, Xia’s eyes gradually brightened.

“It’s a brilliant idea!”

Seeing his smile, Rui Shan Zhi Jin Ye hurriedly added, “I also believe that the shopping district needs to hold an opening celebration. In today’s era, doing so quietly is not beneficial for business management.”

“I leave this matter to you to organize,” Xia Yu readily agreed, “Discuss more with the store managers.”

Before Rui Shan left, he suddenly turned back as if he had forgotten something and awkwardly asked, “Then Teacher, will your Chinese Restaurant participate in this festival?”

“Isn’t that obvious!”

Xia Yu said with a laugh, “Without a main attraction, the shopping district festival wouldn’t be a success!”

With that, Rui Shan finally left assured.

Outside, engine noises could be heard intermittently—I GO food ingredient delivery trucks were parked next to the branch store’s entrance, and staff in black moved back and forth, transporting boxes of sealed ingredients. Yuchuan Ayaka was handling the handover with the board member.

Seeing this, Xia Yu sighed, “Things are going to get busy in a couple of days!”

He returned to the kitchen.

Xia Yu wasn’t in a hurry to immediately delve into the “Light of Merck” recipes, but at a thought, he summoned the “Rainbow Fruit” stored in the system’s ingredient library.

Actually, there was one fruit left over from the Sapporo competition.

Regarding the “Rainbow Fruit,” the system’s data was crystal clear:

“…It is said that a single drop of its juice can turn the water in a 25-meter swimming pool into thick, aromatic fruit juice. Moreover, due to the high concentration of the juice, even the robust Food Dominator Lin Chefs would get nosebleeds if they consumed too much.”

This information wasn’t an exaggeration; Xia Yu and Zhu Qing had researched day and night, and the juice extracted from just two fruits was enough to support their hundreds to thousands of practices and competitions.

Conveniently, to match Ichise Hui’s idea for a specialty mall, Xia Yu planned on using the new batch of “Rainbow Fruits” to create a unique delicacy exclusive to Xia’s Farm—

Rainbow Sake.

Rainbow Juice.

This ‘Rainbow Sake’ is not the golden recipe “Rainbow Sake.” If anything, it should be considered a weakened version of the golden recipe, more popularized and affordably priced.

As for the brewing technique and the mixology skill, Xia Yu wasn’t worried; he had almost mastered the way of alcohol through overnight research for the competitions, claiming the title of brewer and mixologist without any issue. As for the alcoholic beverage to be mixed with the juice, Xia Yu planned to buy ready-made ones, which perfectly aligned with the launch date of Ichise Hui’s Xia’s Farm Mall, poised to be an instant hit.

It was time to bare fearsome fangs!

He had the busy little helper Yuchuan Meisha buy a good amount of sake from the market.

The Sapporo competition had proven that “Rainbow Juice” and sake were an excellent match, and coupling with the chewable sake in the market was like a perfect pair. However, considering that not everyone could accept the peculiar chewable sake, Xia Yu intended to find another sake as a replacement.

Soon, the small shop’s kitchen was filled with sake bottles.

When it came to sake brands, there were many, the most common ones being Da Guan, White Crane, and Gekkeikan.

The brand and place of production often represented the unique flavor of the sake—for example, sake from Nara was refreshingly sweet, sake from Ibaraki Prefecture was fragrant and sweet, and sake from Hyogo Prefecture, brewed with local water, had a slightly harder taste, which made the sake from this region known for its rich flavor.

What Xia Yu had to do was to find the best substitute for the ‘female lead’s chewed sake’ from the dazzling array of sake brands. There were many factors to consider, such as the quality and taste of the sake, and most crucially, compressing costs to maximize affordability—

Based on affordability, one could not operate at a loss; it had to be profitable.

Otherwise, how would Xia’s Farm improve its regional ranking? How would the farming business tasks be completed? Xia Yu had absolutely no intention of being a philanthropist making a loss to attract attention.

Before he knew it, the afternoon research stretched into the evening, and the entire shop was filled with the scent of sake.

Hua Mao, the flower cat, wandered through the shop in a wobbly and twisting manner, seemingly intoxicated by the aroma of the alcohol, its walking posture comically endearing. With nothing else to do, Yuchuan Meisha rested her chin in her hands, continuously watching and was charmed by the cat, her eyes twinkling with delight.

A phone call interrupted Xia Yu’s practice.

“Hello!”

With the phone wedged between his shoulder and ear, Xia Yu continued to focus on the transparent bottle in his right hand that he was constantly shaking.

“It’s me, there’s a rare ceremony tonight, would you like to attend?” Shinohara Shigetaro invited mysteriously over the phone.

“Ah, a ceremony?!”

“Yes, Reiko’s promotion ceremony. The location is in Neiteng Town, Shinjuku District, Tokyo…”

“Okay, I’ll be there!”

“Don’t be late, it starts at 8 PM!” Shin ohara Shigetaro reminded with concern.

After hanging up, Xia Yu lost the mood to continue his research. He called the Yuchuan Sisters to wash up and change into fresh clothes, then Yuchuan Ayaka drove them to Shinjuku.

Zhu Qing stayed at home, and as night fell, customers unexpectedly visited the small shop.

Chen Yang stood in the empty storefront, waiting for a while before Zhu Qing suddenly appeared.

“The head chef is out, come back tomorrow!”

Before Chen Yang could even ask, Zhu Qing had already shooed the guest away.

Bang!

The door closed and was locked from the inside, leaving Chen Yang in the cold wind, holding a briefcase, his expression full of frustration.

He had joyfully brought Taboo Spices thinking he could have a good meal tonight, but he was met with disappointment. Chen Yang’s mood couldn’t be more gloomy.